$630
A single, decisive creative direction for a focused brand or product.
- ✓1 creative direction
- ✓Mood board
- ✓Colour + type
- ✓1 revision round
Strategy · 02
The creative blueprint, before you build.
Before anything is coded, it needs a clear visual direction. We help you figure out what your product should look and feel like — so every later decision has a reference point to align to.
10 yrsArt direction
30+Industries
4.9★Client rating
What you get
What concept work covers.
A grounded creative direction — explored, pressure-tested and documented — so the build never drifts.
✓Discovery & creative brief
✓Visual identity direction
✓Mood boards & references
✓Colour & typography exploration
✓Logo & mark direction
✓Art direction guidelines
✓Tone & messaging notes
✓Style tile / mini design language
Process
How we find the direction.
- 01
Brief
We dig into your business, audience and competitors to frame the creative problem clearly.
- 02
Explore
Mood boards and references map the territory — we react fast and narrow with you.
- 03
Direct
Two or three distinct directions, each with colour, type and tone, presented for a clear decision.
- 04
Document
The chosen direction is written up as a style tile your designers and developers can build on.
Pricing
Clear packages, no surprises.
$1,680
Multiple explored directions with a documented design language.
- ✓2–3 directions
- ✓Logo direction
- ✓Style tile
- ✓Art direction guide
$3,500+
A complete brand-and-concept foundation for a major launch.
- ✓Full identity system
- ✓Messaging & tone
- ✓Asset library
- ✓Ongoing art direction
FAQ
Common questions.
Is this branding or design?+
It sits just before both. Concept work defines the creative direction — the look, feel and tone — that a full brand build or product design then executes against.
Do I get a finished logo?+
You get a clear logo direction at this stage. Full logo and identity production can be added, or rolled into a larger brand engagement.
Why not skip straight to design?+
You can — but teams that define direction first avoid the expensive cycle of designing, disagreeing and rebuilding. An hour of concept saves a week of rework.
How many directions do I see?+
Typically two to three distinct directions, each genuinely different, so the choice is meaningful rather than three versions of the same idea.
brand and visual identity
Ready to get started?
Free 30-minute consultation. No commitment required.
Book free consultationStarting price
from $630
Exact quote after free consultation
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